Project Description

Branding and Website

Linden Co. Floristry

I designed a simple identity for Linden Co. Floristry. I wanted the logo to reflect the florist’s style of approachability, working-class, and personal touch. In the website design, I dressed up the expanded sans-serif with old style serifs and bordered text columns. It pops a twist of tonal reds.

Simple, welcoming typography.

Old-style typography with a nice serif.